You've already got a funnel that works. What you want is more out of the same traffic.
We find the step that's leaking, fix that one, and show you what it moved before we touch anything else.
Brands we've grown, and the numbers behind them open in the case studies below.
Five retainers beat one, so most agencies will happily sell you all five channels at once. Each one then gets a slice of somebody's week, and none of them gets the attention it actually needed.
One channel done properly moves your revenue further in six weeks than five done partly will in six months. That's why we take them one at a time, against a number agreed before we start.
In short
Most stores don't have a marketing problem. They have one broken channel and four that are working fine. The five that matter are search, paid ads and the creative inside them, email and SMS, conversion work on the store, and the tracking underneath it all. Spending on the wrong one costs you a year.
We look at the whole thing before touching any of it. Where your visitors come from, what they do when they arrive, where they stop, and what happens after they buy. Then we tell you which channel to fix first and what it's worth, in writing, whether you hire us or not.
Most ecommerce marketing services get sold as a bundle, because a bundle is easier to sell than a diagnosis. Ours go one at a time, in the order your own numbers point at, and we do the work with our own people. Nothing gets handed to somebody you never meet.
Sales funnels are what we're strongest on. Most of the money you lose is lost between the click and the checkout, and closing that gap is usually the fastest win on this list.
And if your store itself turns out to be the problem, we'll say so. That's a different job, and it lives on our ecommerce agency page.
An agency that treats a jewelry brand like a snack brand will spend your first quarter finding out it can't. The five channels are the same everywhere. What differs is which one pays first, and why.
What changes: The first order rarely pays for itself. Whether ads are affordable at all is decided by how many people order a second time, so retention isn't a nice-to-have here, it's the whole model.
What changes: Returns eat the margin before marketing gets a say. Helping somebody pick the right size the first time is usually worth more than another thousand visitors.
What changes: Order values are small, so paid ads almost never pay back on a first purchase. Subscription and repeat carry the whole thing, and any plan that ignores that is a plan to lose money on every new customer.
What changes: The ad platforms restrict what you're allowed to claim, so your best message is often the one that gets rejected. The work here is building creative around that from the start rather than appealing afterwards.
What changes: High prices mean long thinking time. People come back four or five times before they buy, which makes last-click reporting lie about which channel earned the sale.
What changes: Few buyers, big orders, long cycles. Search intent beats ad volume, because the handful of people who matter are looking for exactly what you sell rather than being interrupted with it.
Not forecasts. Three stores where the work is documented, the client says so in their own words, and every number opens into the case study it came from.
We always knew the brand looked great. We just could not figure out why the store was not converting. Ecomm Wizards found the problem fast and fixed it properly. The results came in within the first 90 days and they have held.
We are grateful to the team at Ecomm Wizards, who translated our vision into an outstanding design. Mobile performance in the first weeks post-launch spoke for itself.
Working with Ecomm Wizards gave us a clear roadmap for growth. The skin finder quiz alone transformed how our customers discover the right products, and the results across conversion rate and revenue speak for themselves.
Most stores that call us are in one of these six spots. The right first move differs in every one, and it's usually not what you were about to buy.
Sales come from ads and from people who already know your name. Search brings you almost nothing.
What breaks first: The moment you pause ads, revenue stops. You're renting every customer you have.
Plenty of people arrive and hardly any buy. Everyone tells you to buy more traffic.
What breaks first: More traffic. You pay again for the same leak, and the leak gets more expensive.
Campaigns that paid for themselves last year now cost more than the order is worth.
What breaks first: Bidding. People stopped responding to the creative and the auction charged you for finding that out.
You get the first order and never hear from them again. Your list is big and quiet.
What breaks first: Repeat rate. You're paying full price for every sale because nobody comes back on their own.
Meta says one thing, Shopify says another, and nobody can say which is right.
What breaks first: Every decision after that. You can't allocate a budget against numbers you don't believe.
Revenue is up and the bank balance is not. Every extra sale costs more than the last.
What breaks first: Margin. You've been buying growth rather than earning it, and the price keeps going up.
Find your problem down the left. Read across for which channel to spend on first, which comes next, and which ones won't touch it whatever anyone tells you.
| Your problem | Search | Ads and creative | Email and SMS | Conversion work | Tracking |
|---|---|---|---|---|---|
| Hardly anyone finds us in GoogleAds buy visitors today and stop the day you stop paying. Search is the only one here that compounds, and the slowest, so start it now rather than when you need it. | Start here | Helps a bit | No effect | No effect | No effect |
| Plenty of visitors, hardly any buyThe expensive mistake. Buying more traffic for a store that does not convert means paying twice for the same leak. Fix the store, then turn the traffic back up. | Makes it worse | Makes it worse | Helps a bit | Start here | Helps a bit |
| Ads cost more than the order is worthNearly always the creative, not the targeting. People stopped responding to what they were shown and the auction charged you to find out. Check your tracking too: since the iOS privacy changes, plenty of ads look worse than they are. | Next | Start here | Helps a bit | Next | Next |
| They buy once and never come backYou already paid for these people. Email and SMS is the only channel here where the customer is already yours and the next sale costs almost nothing. | No effect | No effect | Start here | Helps a bit | No effect |
| We do not trust our own numbersNothing else here works until this is done, because every other decision rests on numbers nobody believes. Usually a week of work, then fixed for good. | No effect | No effect | No effect | No effect | Start here |
| Sales are fine, the average order is smallGetting more people to the store does not change what they put in the basket. This is work on the cart and the product page, then a nudge by email. | No effect | No effect | Next | Start here | No effect |
Every column has rows it can't touch, and that's the part a five-retainer pitch will never put in writing. Search can't fix a store that doesn't convert. No ecommerce advertising agency can make somebody buy twice. Email can't bring people who've never heard of you. Tracking earns its keep on one row, but that row outranks the rest: if your numbers disagree with each other, nothing else here can be decided. Find your row, buy that one thing, and make somebody prove it worked before you buy the second.
Open your analytics and answer four questions. What share of sales came from search rather than paid? What percentage of visitors buy? How many customers ordered twice last year? Does the revenue in your ad platform match Shopify? Those answers put you in a row without an agency.
Not sure which row you're in? Send us your store address and we'll tell you. No charge, no pitch.
Get your free auditOne channel at a time, and each has to prove it worked before the next one starts. Slower than five retainers, and the reason you'll still know what's doing the work in a year.
We go through your analytics, ad accounts and email numbers and tell you which channel is costing you money. In writing, whether you hire us or not.
If your tracking disagrees with itself we fix that first, because every decision after it rests on it. On most stores that's a week, and then it's done for good.
One channel, properly, against a number agreed in advance. No second channel starts while the first is still being proved.
Only once the first is holding on its own. Usually search, because it's slowest to arrive and the only one that keeps paying after you stop.
What we changed, what it did to the number we agreed on, and what it cost. If a change didn't work we say so and undo it. No slides about reach.
Saddleback
Candy Kittens
Wild
That's fair, and you have no way of telling us apart from them on a first call. So don't take our word for it. Ask for the finding in writing before you sign, and ask which channels are being ruled out. Anyone who can't name what they won't sell you has looked at their price list rather than your store. Ours comes with the ruled-out list on it. That's the only proof we can offer you up front, and you're right that it isn't much until we deliver.
Some of them are, and most of them can't tell you which part is working. One thing done properly gets you a number you can trust in six weeks. Five gets you a bigger invoice and an argument about attribution. If speed matters more to you than knowing, we're the wrong ecommerce marketing company and we'll say so on the first call rather than take the money.
Then you get marketing. Knowing how the store is built is why we can tell a failing channel from a store that's losing people, which is the most expensive thing here to get wrong. If the answer does turn out to be a rebuild we'll say so, and you're free to ignore us and take the finding to whoever you like.
It brings people to a store that already works and turns more of them into buyers: search, paid ads and the creative inside them, email and SMS, conversion work, and the tracking underneath. That's a different job from building the store in the first place.
Almost all offer the same five: search, paid advertising, email and SMS, conversion work, and analytics. The list isn't what separates them. What separates them is whether they tell you which one you need and which four you don't, because a bundle is bundled for the agency and not for you.
Less at the start than you're expecting, because you should only be buying one channel. We price per store rather than by package, and the first look is priced on its own so you can buy the finding, read it, and decide after. Be wary of anyone whose cheapest option still includes five channels.
Ask what they wouldn't sell you. Anyone can list channels. Someone who has actually looked at your store can name the two or three that will do nothing for your problem and explain why. Beyond that, what to look for is short: the diagnosis before the contract, findings you could take elsewhere, one number you've both agreed to be judged on, and a straight answer on who does the work.
SEO is one channel inside marketing. It earns you visitors from search results. Marketing covers that plus paid ads, email and SMS, your conversion rate, and the tracking underneath. If search is the only thing wrong with your store, hire an ecommerce SEO agency and stop there. If you don't know which channel is wrong, that's the question this page answers.
You won't know up front, so judge the measure instead of the pitch. The right one agrees a money number before the work starts, revenue from the channel or what a customer costs to acquire, and then reports against it honestly, including the months it didn't move. Anyone reporting in units you can't spend has picked a number they can't lose on.
Often, yes, and we'll say so. One channel run properly by somebody who owns it beats five run part-time. In-house usually wins when you have a single steady channel and someone who can be held to it. An agency wins when you need to find out which channel is broken, or need a specialist for a few months rather than a salary forever.
They solve different problems. Paid brings visitors today and stops the day you stop paying. Search takes months and keeps paying after. With no traffic at all you usually need both, paid for now and search for later. Ask an ads shop and you'll hear paid, ask an SEO shop and you'll hear search, so ask somebody who sells both.
Next step
There are two ways in, and you can take either. Book a free 30-minute call using the button below, at whatever time suits you, or fill in the form and we'll get back to you. On the call you'll speak to someone who does this work, not a salesperson.
We'll also audit the channel that's costing you money. Tell us what's bothering you most, and we'll come back with which of the five to fix first, which ones won't touch your problem, and what fixing it is worth. This free audit covers that one channel. It won't be a review of everything you're running.
You'll have it within three business days.
A senior marketer replies within one working day. No mailing list, no follow-up sequence, and nobody chasing you for an answer.
